WellSpan names Roderic Olvera Young Senior Vice President and Chief Marketing and Communications Officer

YORK, Pa. (Oct. 19, 2026) - WellSpan Health today announced that Roderic “Roddy” Olvera Young has

joined the organization as senior vice president and chief marketing and communications officer.
 
Young brings extensive experience leading marketing, communications, brand strategy and digital transformation efforts for nationally recognized health care and academic institutions. He most recently served as a senior advisor with Andersen Consulting, focused on health care and life sciences brand, marketing, digital and communications strategy. Previously, he served as chief marketing and communications officer and vice president at Boston Children’s Hospital, where he led brand, communications, marketing and digital engagement strategies for one of the nation’s leading pediatric health systems. Prior to Boston Children’s, Young held senior leadership positions at Dartmouth Health and Dartmouth College and previously served in communications roles with NASA and the United States Congress.
 
In his new role, Young will lead WellSpan's marketing and communications functions, helping advance the health system's brand and reputation, strengthen engagement with patients, consumers and communities and further position WellSpan as a trusted partner in delivering high-quality, accessible care. He will also support efforts to elevate WellSpan's strategic priorities, strengthen external relationships and connect marketing and communications initiatives to organizational growth and mission impact.
 
"Roddy is an accomplished leader with a proven ability to strengthen brands, build trust and bring organizations together around a shared purpose," said Cindy Fruitrail, executive vice president and chief strategy officer, WellSpan Health. "His experience leading communications and marketing for some of the nation's most respected institutions, combined with his collaborative leadership style, makes him an exceptional addition to our leadership team."
 
Throughout his career, Young has helped organizations strengthen reputation, modernize digital capabilities, improve stakeholder engagement and leverage data, research and customer insights to support strategic growth. He has led multidisciplinary teams through periods of transformation and change while serving as a trusted advisor on executive communications, reputation management and crisis communications.
 
"I am honored to join WellSpan Health and excited to be part of an organization that is deeply committed to improving the health of the communities it serves," said Young. "I look forward to partnering with leaders and teams across the organization to strengthen our brand, elevate our story and help more people understand the meaningful difference WellSpan makes in the lives of patients and families every day."
 
To learn more about WellSpan’s leadership, visit https://www.wellspan.org/About-WellSpan/Leadership-and-Advocacy.
 

About WellSpan Health

WellSpan Health’s vision is to reimagine healthcare through the delivery of comprehensive, equitable health and wellness solutions throughout our continuum of care. As an integrated delivery system focused on leading in value-based care, we encompass more than 2,700 employed professionals, more than 250 locations, 12 award-winning hospitals, home care and a behavioral health organization serving Central Pennsylvania and Northern Maryland. Our high-performing Medicare Accountable Care Organization (ACO) is the region’s largest and one of the best in the nation. With a team 24,000 strong, WellSpan experts provide a range of services, from wellness and employer services solutions to advanced care for complex medical and behavioral conditions. Our clinically integrated network of 3,000 aligned physicians and advanced practice professionals is dedicated to providing the highest quality and safety, inspiring our patients and communities to be their healthiest.

Upcoming Events

Stay updated on the latest events happening in Hanover.

October 29, 2026
Outdoor

Annual Halloween Parade by the Hanover Jaycees

One of the oldest Hanover Area traditions! Join us in celebrating Halloween in the streets of Hanover! Beginning at 7 p.m., parade starts at Wirt Avenue on Baltimore Street, continuing through Center Square to Third Street.
November 16, 2026
Outdoor

2nd Saturday November

Discover the charm of local shops, seasonal specials, and unique experiences waiting around every corner. Whether you’re starting your holiday shopping or simply enjoying a day out, there’s something for everyone downtown.
November 28, 2026
Outdoor

Christmas in Hanover Festival

Get ready for a season of holiday cheer with Christmas in Hanover! Our festive lineup includes exciting events and activities that will bring the community together to celebrate the holidays.
December 12, 2026
Outdoor

2nd Saturday December - Hot Chocolate and Cookie Stroll

Join us for the Hot Chocolate and Cookie Stroll on December 13, 2025! Stroll through our charming downtown, visit local businesses, and enjoy samples of delicious cookies and hot chocolate along the way. While you explore, enjoy festive entertainment including carolers spreading holiday cheer and a visit to Santa’s Cabin in the Square.

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Discover the Vibrant Culture and Community

Attending events in Hanover allows you to immerse yourself in the rich cultural heritage and vibrant social scene of the town. From lively festivals to art exhibitions and live performances, there's always something exciting happening in Hanover.

A group of friends enjoying some taste testing at Snack Town Brew Fest

Frequently Asked Questions

Find answers to common questions about dietary options, reservation policies, and hours of operation.

What are the top attractions to visit in Hanover?

Visitors often inquire about the Hanover Historic District, which is known for its over 2600 mid-19th to mid-20th-century buildings.

Are there guided tours available in Hanover?

In Hanover, Pennsylvania, history enthusiasts can enjoy a journey through time with visits to the Hanover Area Historical Society Museum, which showcases the town’s rich past; the Warehime-Myers Mansion, a beautifully preserved example of early 20th-century architecture; and the Neas House, one of the oldest surviving structures in Hanover, offering a glimpse into the life of the 18th-century Pennsylvania German settlers. These historical landmarks provide a captivating window into Hanover’s heritage and are a must-visit for those looking to experience the town’s historical charm.

Can visitors engage in any unique local activities?

In addition to Codorus State Park and Hickory Falls, Hanover is also known for the Snack Town Street Fair, a vibrant festival celebrating the town’s snack food heritage with craft vendors, food, and entertainment, created in partnership between the Hanover Area Chamber of Commerce and Utz Brands.

What historical experiences can one have in Hanover?

Hanover provides a rich historical experience with tours like the Civil War Ghosts of Gettysburg Tour and the Spirits of Jennie Wade Ghost Night Tour in nearby Gettysburg.

What is Hanover known for?

Hanover, Pennsylvania, is renowned as the Snack Food Capital of the World, home to iconic brands like Utz Quality Foods and Snyder’s of Hanover, which is part of the Campbell Snacks portfolio.                              

Where can I grab a drink?

Dolphin & Anchor Pub: Located in the heart of Hanover, they offer traditional beer styles with a twist.

Fat Bat Brewing Company: A local brewery started by a beer-loving brother and sister team, known for their craft beer selections.

Sign of the Horse Brewery: A contemporary brewery catering to craft brew enthusiasts with a range of house taps.

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Lydian Stone Brewing Company: A nano brewery offering a variety of craft beers, from the light or malty to the hoppy or stouts; and, plenty of conversation.

Where can I get a map of Hanover?

The Borough office at 33 Frederick St,‍ Hanover has everything you will need to find your way around Hanover.